TRUECar, headquartered in Santa Monica, California, was ready for a look of their own when they expanded into their new Austin office at the Hill Country Galleria in Bee Cave. TRUECar provides a user friendly, IT platform aiding and guiding customers in the car buying experience. Building a framework of private and open spaces that allow natural light to filter into the work areas reinforces the idea that transparency, collaboration and a sense of well-being are paramount to TRUECars’s culture. An open stair connecting the reception and social break hub to the floor below emphasizes energy and flow throughout. The design language takes on a simple, warm industrial palette revealing a modern aesthetic with bold moments like wall graphics and open huddle areas.